Friday, 10th November 2023 | Hotel Sofitel – Athens Airport

From Convergent to Unified

The “TV 360” era is round the corner.  Time to examine and discuss the opportunities to be seized, the challenges to be addressed and the best practices that will unleash its full potential.

The “TV & Video Conference” is a leadership summit where top executives from the broadcasting and digital sectors are joined by advertisers and media agencies, as well as suppliers to discuss and debate the evolving state of the industry.

This year’s conference will focus on the content and commercial operations of broadcasters, as well as the emerging preferences and practices of the buy side, within the strategic context of challenging economic/advertising environments and transformative digital technologies, from new IDs to AI. Besides linear & connected/convergent TV, the online video marketplace will also feature prominently in the program.

The conference will feature keynote speeches by renowned international experts and panel discussions with key stakeholders from the local market.


Key topics

  • Latest trends: consumer behaviour & ad spending
  • Cross platform production & distribution: synergies & KPIs
  • Evolving advertiser demand and brand preferences
  • Creative innovation: formats, effectiveness & pricing
  • cTV: new value chain, business models & revenue sources
  • Programmatic Video: boosting supply & demand
  • Multiscreen measurement & attribution
  • Investment strategies: talent, data & tech
Meet the


The conference is addressed to:


  • Advertisers and Brands
  • Ad agencies
  • Media agencies
  • Digital agencies
  • Publishers/Broadcasters
  • Content providers
  • Service providers

Reasons to attend

  • An established must-attend event
  • A spotlight on the latest trends
  • Quality Networking
An established must-attend event

The conference is one of the longest standing events of Boussias and has been established as a must-attend summit for senior media executives, digital marketing practicioners, broadcasters/publishers and service providers in the field of TV & Video.

A spotlight on the latest trends

The Conference will feature the most recent developments, trends and best practices, in order to assist marketers, agencies and publishers in keeping up with the industry and building effective strategies.

Quality Networking

More than 200 executives are expected to attend the conference, making it a great opportunity to meet with prospects, reinforce business relationships and also participate in Q&A sessions & live polls.

Become a sponsor

If your business is a service provider in the field of TV & Video, don’t miss a unique opportunity to showcase your expertise to the right market and connect with key stakeholders. Contact us to find the sponsorship deal that best fits your needs.

Sponsorship 2021

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Grand Sponsor

Phaistos Networks S.A. is a leading advertising solutions and services provider in Greece.

Integrating their proprietary innovative ad-tech platforms with strategic worldwide partner solutions and results driven quality services, for more than 25 years, Phaistos Networks offers end-to-end solutions of high value to all parties of the Advertising Ecosystem.


We are ADWEB, an advertising technology company uniquely positioned in the premium digital display industry.

We unify advertising technologies, solutions, audience data, massive premium ad inventory, and specialized expertise.
We perform as the enabler and the valuable connector between ad supply and demand – advertisers & creative agencies, digital publishers, platforms, and consumers.

We are the biggest digital audio sales house in the Greek market


Under the Auspices

Official Publication

Contact Us

Stelios Kiosses, Τ: +30 210 6617777 (ext. 149), E: [email protected]
Spyros Leontaris, Τ:+30 210 6617777, (ext. 215), Ε: [email protected]
Vassiliki Kotzia, Ε: [email protected]

Boussias Events